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Olay Technology Cuts the Ribbon in Body Wash

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By: TOM BRANNA

Editor

l P&G Beauty introduced a new, patented dual-stream ribbon technology that wraps skin in a thick, creamy lather while providing moisturization. Olay Ribbons Body Wash includes two separate ribbon phases: a cleansing ribbon and a moisturizing ribbon, which is infused with petrolatum, a dermatologist-recommended moisturizing ingredient. The dual-stream ribbon technology is a patented process that fills product bottles with a moisturizing and cleansing ribbon that sit side by side but do not ...

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